History
Based in Paris, Bloom was born from travel and encounters.
BloomParis was born during a round-the-world trip that Pauline Favier Henin took with her family a few years ago. Among the countries she visited, India, with its cultural richness and colors, was a revelation that she decided to turn into a reality by launching BloomParis in 2020.
Who are we?
Who is Bloom Paris?
BloomParis was born during a round-the-world trip that Pauline Favier Henin took with her family a few years ago.
Among the countries she visited, India, with its cultural richness and vibrant colours, was a revelation that she decided to turn into a reality by launching BloomParis in 2020.
Each fabric tells a story, each print reflects a tradition, which the brand boldly and elegantly reinterprets to adorn homes and lives with chic, well-being, and joy. Quilted placemats, long tablecloths sprinkled with flowers or interwoven with cashmere, colourful cushions, and embroidered bedspreads create an inimitable atmosphere of refinement and cheerfulness.
BloomParis offers collections of pyjamas, sarongs, dresses – everything that can adorn the body in an elegant and casual style. A treasure trove to treat oneself or find original gifts that exude a zest for life.
The patterns and colours of BloomParis dance before our eyes to create a spectacle full of fantasy, freshness, and style.
According to the founder, true chic is that which nurtures the joy of living.
With BloomParis, life transforms every day into an elegant, colourful, refined, and incredibly welcoming celebration.
our inspiration
This is where ideas are born.
From materials, textures, and colors, everyday objects take shape in my mind. Each creation is guided by a simple yet essential desire: to do things well. To bring beauty, color, exoticism, and humanity into our daily lives, through pieces designed to last and accompany life's moments.
Behind every creation lies demanding craftsmanship, a French vision of detail and quality, and above all, a collaborative effort with women and men from around the world. Artisans, designers, partners: all contribute, every day, to bringing meaningful objects to life, crafted with care and respect.
Bloom Paris is an invitation to slow down, to surround oneself with beautiful things, and to celebrate the richness of interconnected savoir-faire and cultures.
produced on-site in Pondicherry and Paris
Our products are made in small batches.
Our bed linen is hand-quilted in our workshop located in Pondicherry, managed by the indispensable Marie-Véronique, who has been with us since the beginning of our adventure. The rest of the production is done in Paris in an ESAT, a specialized establishment for employment support. Its users have also been with us since our beginnings and enjoy working with our colorful fabrics. Without them, BloomParis would not exist.
